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Wellmed.NZ vs DIY

Writer's picture: Nick LeachNick Leach

Updated: Sep 27, 2023


Why Choose a Local Partner vs. Going Solo as a Multinational Pharmaceutical Company?


In New Zealand, success in the pharmaceutical industry can be challenging due to the need for significant scale. To achieve success, you would typically require:

  • A Country Manager

  • A Market Access Manager

  • Sales and Marketing Personnel


I've observed instances where multinational companies with established teams like this lose funding to competitors who operate with fewer resources. Then comes the challenge of trying to downsize.

The alternative approach, which many multinational companies adopt, is to run their New Zealand operations from Australia and have just a few representatives in NZ. However, my previous blogs have consistently highlighted why this approach often leads to failure.

Collaborating with Wellmed.NZ presents a cost-effective option. By partnering with us, you gain access to experts in New Zealand who specialize in:

  • Regulatory Affairs

  • Pharmac Negotiations

  • Sales and Marketing


These are all essential disciplines for success in the New Zealand market, and partnering with Wellmed.NZ allows you to benefit from our expertise without bearing the full cost or the significant costs and pain of up-scaling and downscaling whilst preserving your reputation with Pharmac.


Having a partner like Wellmed.NZ can enable you to adopt a more aggressive pricing strategy, outperform your competitors, and simultaneously enjoy the advantages of WellMed.NZ safeguarding your interests.

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